Can sales of veterinary drugs by Olympic trend?

Henan square-day supply of veterinary medicine raw materials since July 13, 2001, the then International Olympic Committee President Juan Antonio Samaranch announced in Moscow, Beijing to become the 29th Summer Olympic Games host city since the seven-year period, at home and abroad Enterprises, especially sporting goods, consumer goods, and other popular businesses, in the Olympic Maozuliaojin on to do great marketing article. As a result, for the Olympic Games partners, sponsors, suppliers, corporate marketing has become all the strategic objectives and priorities, even on the streets of the small store would like to take the Olympic light, "Passion, dreams, sports," Olympic association of words to do Promotion ... ...
Then, when the Beijing Olympics in front of us, the Olympic Games, this will allow companies to carry out marketing and event marketing worldwide Olympic sports event, the veterinary drug industry and we have much correlation? With regard to the Olympic Games, the excuse is whether we can have the opportunity to do the sales of veterinary drugs, "the article"?
To that end, veterinary correspondent for enterprises in high-level officers carried out a random survey, nearly half of respondents believe that the Olympics because of security and traffic control, small-scale lay-off slaughterhouse, a small market for this Rate of decline, logistics difficulties. Olympic, it seems very far away from the sale of veterinary drugs, there is no significant positive correlation and the chance to find.
At the same time, there are nearly one-third of managers believe that the Olympic Games and should be related to the sale of veterinary drugs, but suffer from difficult to find an entry point.
Only a quarter of the respondents affirmed that the Olympic Games, and the sale of veterinary drugs and related businesses are up.
Beijing Pharmaceutical Co., Ltd. of the Health Security Kwok said that the current Olympic veterinary drug industry to the impact of the first performance in logistics, shipping costs increased, but not a smooth degree. For this reason, many companies take a less concentrated shipments or shipments of countermeasures.
"However, despite the Olympic Games gives us such a negative impact, but we can also take the thinking," Kwok explained that despite the cost from the point of view, shipping companies will affect the already meager profits, but a change Point of view, as a business, especially in the new enterprise, the more shipments will be inconvenient to adhere to the shipment in order to enhance the competitiveness of the market, the needs of customers, after all, we should focus on grass-roots user does not logistics reasons for not A doctor, not a drug.
Kwok represent the views of a large number of enterprises point of view, many companies said that as far as possible be taken, such as manufacturers focus on regional delivery, the Office of Emergency goods such as the form of transfer market to ensure supply, not because of poor logistics of the Olympic short-term impact of the loss of Valuable market.
The Olympic marketing opportunities for veterinary problems, Kwok Unfortunately, that is engaged in some activities of late, and only the Olympic Games can do is take advantage of all the people concerned, the market sales with less time for the leadership of the company from going out, in-depth The grass-roots level, the on-site office, poor use of time do some market research and marketing on the article.
Shijiazhuang, animal husbandry and the best manager Wang Xu Chao also said that in the beginning, they wanted to use the Olympic Games, "the excuse is" something on the dealer's activities, taking into account the overall size of the veterinary drug industry and corporate strength, then we can also think of Limited to buy Olympic tickets to watch the Olympic Games, and other organizations of similar ideas, it should be said that in the corporate brand or reputation to a certain extent a positive impact on sales of veterinary drugs is not affected.
According to the reporter that, to buy Olympic tickets or marketing plan, there are technically very difficult.
Reporters connection Yanhuang Zhengzhou Animal Health Products Co., Ltd. of Bianjing Li, he was about to go to Hainan customer organizations, he said, "when most people have been concerned about the flies you Gaobu Gao, only a small part of the concern you get tired, do not fly Tired, "To this end, Yanhuang" love life, health, relax and enjoy life "as the theme of the Organization of the pure appreciation of Hainan customers easy journey.
Turning to the dealer organization and activities must be linked to the Olympics, so that the activities of the Olympic Games to lend a hand to help, not to mention reporters in Hainan organizations Gaoge fun games we not only match the theme of the activities to relax, and the number of Olympic nothing if Zainong some Olympic-related prizes such as Fuwa, the Olympic Jinian Chao, Olympic stamps, and so on, like the Olympic games issued commemorative medals issued as prizes (not necessarily everyone's souvenirs, reporters do not mention the statement), so that the activities Participatory nature more fashion and distributors to increase the psychological experience, the increase in the aftertaste and dissemination of results to be far more durable, far more extensive.
At this point, it seems that the use of veterinary drugs Olympic do little to expand sales of thinking, open-minded, "Yes, we can also use the opportunity to do so after the Olympic Games article sales," said this, can not help Bianjing Li is very excited about the Olympic Games After the Beijing Bird's Nest, Water Cube Olympic Village and even some people will be the focus of attention, tourism hot spots, then we can after a few months to do the activities, organizations, to consider the Beijing Olympic swim dealers, it should be said It is a good selling point.
... ...
As for this, the reporters have gained a better understanding of the opportunities we are given to us by the times, the Olympic Games, this is the era of veterinary drugs given to us by the people an opportunity to be the key to opportunity, to have a strange feeling, but also strong Strange!