2008年10月1日星期三

Quanzhou Xiefu foreign trade enterprises hit hard, "the euro card"

Social business on September 26 hearing on the 3rd of this month, the RMB exchange rate against the euro this year, fell for the first time "10" mark, entered a "9 times." Subsequently, the financial crisis in the United States under the influence of the euro against the RMB exchange rate fluctuated. Yesterday, according to the China Foreign Exchange Trade Center, released information indicating that the RMB exchange rate against the euro once again lost to the "10", reported 9.9953 yuan.

Originally, the appreciation of the yuan against the euro trend is not significant, in the first half of the RMB against the euro and even the devaluation of 8%% of the appreciation of the RMB against the U.S. dollar formed a strong contrast. This is to allow the export-oriented enterprises in Quanzhou in the yuan against the U.S. dollar against a background of some export markets from the United States shifted to Europe, the foreign trade of the euro clearing the number is rising. But the surprise is that the RMB exchange rate against the euro since the third quarter of this year, all of a sudden the whole show appreciation trend. Since July, the yuan against the euro accelerated the pace of appreciation, as of August has been the appreciation of its more than 6%%. Now, the euro exchange rate does not stabilize, to switch to euro-denominated foreign trade enterprises should a headache.

The yuan's sharp appreciation against the euro on exports, the negative impact can not be ignored. To this end, our reporter recently visited the impact on the Quanzhou-related businesses. Textile Industry: The operators of a blow

In recent years, the clothing enterprises in Quanzhou, such as the wolf 7, Ba Jin and Li Lang, and other brands have accelerated training mode Direct, escalating marketing network; Quanzhou and another to foreign-known clothing forces, such as Malai Te, red Ruixing Omori, and also to be outdone, quickly set up distribution abroad, in addition to expanding agents, distributors and stores, are registered trademarks of Western Europe, open up the local market.

Knitting Garment Co., Ltd. Fujian Malai Te Fu Li, deputy general manager, foreign trade companies operating in the European market accounts for 90%% of exports. "Excessive appreciation of the RMB against the U.S. dollar, causing factories to raise offer, we have a certain impact." Six months ago, he began to convert ideas, as a result of the euro against the RMB appreciation has been relatively stable and, on the offer to switch to the euro.

Fu Li believes that the devaluation of the Renminbi against the euro on foreign trade operators is a blow. "In the long run, the euro will be relatively stable." He said, "the garment industry to deal with foreign trade environment, the most important thing is to enhance the brand value and enhance value-added products."

Jinjiang Omori Clothing Co., Ltd. to produce sports and leisure services, children's wear-oriented and export-North America, the Middle East, Europe and other places. The company chairman, Tai Chen Ding Ronghua, president of Chamber of Commerce believe that the dollar depreciation Kan Tai Chen on the impact of a large export-oriented enterprises. "We have two main requirements of the smooth development despite modest profit, but as long as it will be able to have the opportunity to adhere to." He said that most of Chen Tai garment exporters are still basically using the U.S. dollar clearing, and the effects of the depreciation of the euro Little, but the majority of enterprises still very concerned about the dynamics of foreign exchange.

Red Ruixing (Jinjiang) Co., Ltd. Zhang Rui, general manager of the view that the euro's depreciation of its impact, "the foreign trade experienced in recent years, environmental changes, so that clothing enterprises is clear that the most important thing is to improve the business of innovation And managerial levels, which can enhance their bargaining strength, which can be cost-effective. "Zhang Rui, for example, the ability of independent innovation of enterprises, to develop unique products, like foreign, he had to accept your The price of this product because only you can. "This is the competitiveness of enterprises." (Even Mrs Choi) Crafts: "safe haven" safety of decline

Fujian Provincial Light Industry Crafts Import and Export Chamber of Commerce Under-Secretary-General Liu told reporters after the U.S. market due to the decline in demand, Quanzhou handicraft export to the United States to reduce the export of the growing European market, but also due to the appreciation of RMB against the U.S. dollar, many companies in Europe and the customers do Business, like the introduction of the euro clearing. "Today, the euro exchange rate of decline of handicraft enterprises are secure, but I think in the short term impact should not be too great. With the European customers have signed orders for the craft business, may suffer some loss of foreign exchange when, but The current phase of this, most of the handicraft enterprises in the first half of the orders have been largely shipped during this time of the settlement enterprise was relatively small, while the euro exchange rate also fell sharply in the month or so. "Liu Weidong说.

It is said that if the euro continues to maintain this downward trend from a longer period of time, the impact of the handicraft enterprises may be comparatively high. "104th Guangzhou Trade Fair held next month, the majority of enterprises in Quanzhou Crafts Fair is the use of the orders. Euro 'weak', making European exports have become an uncertain situation, business orders will certainly be more cautious, as European exports The increase in risk. Now more concerned that the decline in market demand in the United States, the European market has become a major handicraft enterprises' safe haven ', a weak euro, may make this' safe haven' security decline. "He said. (Weng Yao-hung) the footwear industry: the impact of devaluation of the dollar than the small

Some of the exports of shoes that rate, relative to the dollar since last year on the impact of export profits, the current depreciation of the euro, the export prices of shoes, is not affected too much.

Quanzhou Hengtai Shoe Co., Ltd. will have some export products in Europe, the company's general manager, said Su Bin, because of their export products are mostly settled in U.S. dollars, the depreciation of the euro's impact on them is not.

Quanzhou South Shoe Co., Ltd. General Manager Wu Hui Qi also said the same point of view. He said that the pre-devaluation of the dollar's impact on them is particularly strong. "Four, five, since June, the U.S. dollar's depreciation has been caused by a few hundred thousand dollars for loss of profits, as most of the contract was signed last year. The euro-denominated exports, although affected, but relatively The impact of previous U.S. is not too much. "Wu Hui said. However, the future trend of the euro on exports, said Wu Hui does not look good. "From the external environment, we hope that the Government will introduce a number of policy support. From the business, only to enhance the competitiveness of products, from control to reduce the cost of risk.

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